Search Terms in GA4
November 24, 2024
Learn how to find and analyse search terms in GA4. Get actionable tips in this comprehensive guide.
Helping you take your data to the next level
Analytics & Data Professional services for your business.
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Hello!
That's me - Kyle Rushton McGregor!
I have been working in PPC and SEO for over a decade now. I have expertise in supporting charities, SAAS and B2C – helping them drive more traffic and conversions. My experience covers
My Services
Analytics Support to Suit You
Analytics Support
You can't manage, what you can't measure so it's vital to ensure your tracking is set up correctly
GA4 Course
Supercharge your GA4 knowledge with my course - specifically designed for digital marketers
GA4 Power Hour
Got a burning question? Can't quite figure something out? Grab me for an hour and let's tackle it together
Client Testimonial
"Kyle is an incredibly knowledgable SEO specialist"
Hannah Sweetnam, Digital Marketing Manager
"Kyle's knowledge of SEO best practice is spot on."
Frankie Ball, Senior Channel Marketing Manager
Read My Blog
GA4 Tips for Black Friday
October 13, 2024
Get your GA4 Black Friday and Cyber Monday ready with these actionable tips.
Screaming Frog + ChatGPT for LinkedIn Posts
October 5, 2024
It you’ve got tons of blogs and want to repurpose them on LinkedIn, have you thought about using Screaming Frog and ChatGPT for this?
How to create a social media report in GA4
August 27, 2024
If you want to see traffic from a social media, it’s not that easy. Discover how to configure a report here.
Actionable Looker Studio Reports
August 22, 2024
Looker Studio reports don’t have to be bland and boring. Find out ways to make them more actionable here.
Creating events within GA4
August 15, 2024
If you need to create events in GA4, but not sure where to start, this guide will help guide you in the right direction. Learn more here.