Hello!
That's me - Kyle Rushton McGregor!
I’m an analytics professional with over 10 years of experience supporting organisations drive their traffic and leads.
My Experience
I originally started out as a SEO focused digital marketer working for B2b brands, charities and e-commerce. In time though, I started to focus more on analytics – and that’s where I’ve ended up!
My experience includes:
- Over 1000 trained on GA4
- Over 100 GA4 site migrations
- Building countless Looker Studio reports
- GA4 set ups
and much more
My Passion
I am passionate about connecting data to action.
And I love working with people who want to see their goals and KPIs go in the right direction.
Whether it’s building out the meaningful measurement in analytics, creating reports that actually drive action or helping debug that thing you think is just not working right.
I love working with in-house teams, fellow freelancers and digital agencies.
I am the freelance support you need.
