404 Report in GA4
July 11, 2025
Build a simple GA4 404 report to find and fix broken links, improving user experience and SEO.
Helping you take your data to the next level
Analytics & Data Professional services for your business.
I've worked with
Hello!
That's me - Kyle Rushton McGregor!
I empower digital marketers and organisations master their data better to drive actions that make a difference through expert GA4 training, audits and insights
My Services
Analytics Support to Suit You
Analytics Support
You can't manage, what you can't measure so it's vital to ensure your tracking is set up correctly
GA4 Course
Supercharge your GA4 knowledge with my course - specifically designed for digital marketers
GA4 Power Hour
Got a burning question? Can't quite figure something out? Grab me for an hour and let's tackle it together
Client Testimonial
"Kyle is an incredibly knowledgable SEO specialist"
Hannah Sweetnam, Digital Marketing Manager
"Kyle's knowledge of SEO best practice is spot on."
Frankie Ball, Senior Channel Marketing Manager
Read My Blog
Audiences in GA4
July 6, 2025
This guide offers actionable steps around audiences in GA4. Read it here.
GA4 Attribution Path Report
July 2, 2025
Use the GA4 Attribution Path report to demonstrate the value of your marketing efforts.